I know you see lots of posts out there that tell you you don’t need a large following to build your business, focus on the audience you have and show up for them… and they’re not wrong. I built my multi figure business from scratch… I started with Z E R O followers…
BUT if you’re still wondering how to grow to that 10k mark so you can grab the famous swipe up feature on Insta… I hear you. It’s okay to WANT that feature while simultaneously still remaining humble and showing up for your current audience.
So, what’s the most important part to growing your account to 10k followers?
Collaboration.
In many different forms… but what’s important to know is this goes beyond just messaging a few people on IG and hoping to build your network one person at a time.
There are a few key ways this collaboration showed up for me, that you can mirror in your own account.
Collaborating in joint giveaways
Giveaways are king to growing your account… but it’s not going to cut it with a $20 gift card or giving away one of your products this week as a giveaway. And I mean that in the nicest way possible, your products are great, the $20 gift card you want to giveaway is so generous… but, I just don’t want you to waste your hard earned dollars and your time. Those types of giveaways will grow your account but… they’ll grow it slowly. And if we’re talking about 10k… well… that’s a lot of $20 giftcards you’re going to have to repeat over and over again. You need to do these group style. I spend a ton of time teaching this inside The Social Growth lounge, so if you want more hands on help with that, head over there.
Collaborating with Others
You need to find your crew… the other business women who have similar goals to you, who are done playing small, who are showing up for their business’ in big ways. So that you can: shout each other out, interview each other on your podcasts, guest blog write for each other, and more.
There are 5 main pillars to your social media and when those are out of alignment it can honestly feel like an uphill battle growing your account… always feeling like you’re up 5 followers and down 7… you know what I’m talking about. Take my quiz here to see which one of your 5 pillars could use a boost! If you have any questions, shoot me a DM on IG.. @brittneyceo.
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